Future of Business Media Agenda
Tuesday, October 28
Registration Open
7:00 a.m. - 4:30 p.m. Upper Level
Sponsor Displays
7:00 a.m. - 7:00 p.m. Upper Level
Continental Breakfast
7:00 - 8:15 a.m. Upper Level
Introductory Remarks
8:15 - 8:20 a.m. Ballroom
Rafat Ali, Founder, Publisher & Editor, ContentNext Media
Industry Analysis
8:20 - 8:30 a.m. Ballroom
Lauren Rich Fine, Research Director, ContentNext Media
Keynote Q&A: Robert Thomson
8:30 - 9:00 a.m. Ballroom
Robert Thomson, Editor-in-Chief, Dow Jones & Company; Managing Editor, The Wall Street Journal
Interviewer:
Staci D. Kramer, Co-Editor and EVP, ContentNext Media
The Internationalization of Business Media Companies
9:00 - 9:45 a.m. Ballroom
How are business media firms succeeding in their efforts to expand their operations globally, including in emerging markets? What are the associated challenges—including cultural and legal—and latest industry trends? What management structures are best: centralized or decentralized? And how has the economic downturn in the U.S. impacted companies’ global initiatives?
Panelists:
Graham Earnshaw, President, Xinhua Finance Media
David Levin, CEO, United Business Media
William Pollak, CEO - North America, Incisive Media
Moderator:
Chris Ahearn, President, Reuters Media at Thomson Reuters
Networking Break
9:45 - 10:05 a.m. Upper Level
Deals: Looking Back, Looking Ahead
10:05 - 10:50 a.m. Ballroom
Within the last 18 months, multiple major deals went through, including News Corp.‘s purchase of Dow Jones and the Thomson Reuters merger. What other deals in the business media sector sailed through the red tape recently and which didn’t? What important transactions are expected to occur within the next year? How did the credit crunch impact the recent deals, and how will it affect future deals?
Panelists:
Jim Casella, Chairman and CEO, Case Interactive Media
Scott Peters, Managing Director, The Jordan, Edmiston Group, Inc.
Seth Rosenfield, Managing Director, BMO Capital Markets
Michael Wolff, Founder, Newser
Moderator:
Rafat Ali, Founder, Publisher & Editor, ContentNext Media
Spotlight Q&A: Sarah Fay
10:50 - 11:20 a.m. Ballroom
Sarah Fay, CEO, Aegis Media North America
Interviewer:
Andy Serwer, Managing Editor, Fortune
Finance as Breaking News
11:20 a.m. - 12:10 p.m. Ballroom
What role does business media play in the current financial saga? Did the business press fail by missing the warning signs of the financial crisis? Is there too much pressure to avoid negative coverage? And what are the lessons learned?
Panelists:
Liz Claman, Anchor, Fox Business Network
Chrystia Freeland, U.S. Managing Editor, Financial Times
Joe Nocera, “Talking Business” Columnist, The New York Times
Moderator:
Larry Kramer, Senior Advisor, Polaris Venture Partners
Networking Break
12:10 - 12:30 p.m. Upper Level
Lunch
12:30 - 1:30 p.m. Ballroom
Networking Break
1:30 - 1:50 p.m. Upper Level
Beyond Ads: Alternative Revenue Models
1:50 - 2:35 p.m. Ballroom
What alternative revenue models are business media firms using, and which are delivering the best results? Our panelists will discuss the latest industry trends and how the future appears to be shaping up for those who rely on revenue from various sources, including advertising, event sponsorships and subscriptions.
Panelists:
Bob Carrigan, CEO, IDG Communications worldwide
Gordon T. Hughes II, President and CEO, American Business Media
Gordon McLeod, President, The Wall Street Journal Digital Network
Elisabeth Sami, SVP, Global Business Development, CNBC
Moderator:
Paul Kedrosky, Senior Fellow, Kauffman Foundation
Spotlight Q&A: Norman Pearlstine
2:35 - 3:05 p.m. Ballroom
Norman Pearlstine
Chief Content Officer, Bloomberg
Interviewer:
Lauren Rich Fine, Research Director, ContentNext Media
Networking Break
3:05 - 3:25 p.m. Upper Level
Q&A: Paul Rossi
3:25 - 3:40 p.m. Ballroom
Paul Rossi, Managing Director, EVP and Publisher, The Economist
Interviewer:
Ernie Sander, Managing Editor, ContentNext Media
The Future of Business Magazines
3:40 - 4:25 p.m. Ballroom
What are the latest efforts leaders of the top business magazines are making to stay ahead of the game both online and in print? Which Web 2.0 technologies (such as widgets, blogs, podcasts and social networking) are working and which aren’t? Will anyone follow in Esquire’s footsteps and test a digital cover? Who’s launching international editions and sister sites? And how has the state of the economy affected the magazines’ and their respective sites’ bottom lines?
Panelists:
David Carey, Group President, Condé Nast
Keith Fox, President, BusinessWeek
Paul Rossi, Managing Director, EVP and Publisher, The Economist
Vivek Shah, President, Fortune|Money Group
Jim Spanfeller, President and CEO, Forbes.com
Moderator:
Ernie Sander, Managing Editor, ContentNext Media
Financial Portals vs. Niche Sites
4:25 - 5:10 p.m. Ballroom
Although niche sites and financial portals have stacked up the competition for each other, many of them have also signed content-sharing deals. How has the relationship between the two groups evolved? Is it still us vs. them or are they working hand in hand—as long as everyone’s drawing in users and advertising?
Panelists:
David Jackson, Founder and CEO, Seeking Alpha
Marty Moe, SVP, AOL Money & Finance
Scott Moore, SVP and Head of Media, Yahoo
Kevin Wassong, President, Minyanville
Moderator:
Kevin Delaney, Deputy Managing Editor, The Wall Street Journal Online
Closing Cocktail Reception
5:10 - 7:00 p.m. Upper Level













