Young adults are the heaviest social media users but older adults are fueling the growth. Wired adults 50 and older nearly doubled use of social networking in the past year, according to the latest Pew Internet & American Life report, something I’ve seen anecdotally as my friends and family members…

Some of the stories people are talking about this morning:»  The month-long battle between Random House and literary agent Andrew Wylie seems to be over. The publisher is claiming victory, saying it has the rights to publish e-book editions of 13 classics books that the Wylie starting publishing under his…

Local online researcher Borrell Associates is revising its forecast upwards for how much advertisers will spend on local online ads next year; the company says it now expects local online ad spending to jump 18 percent in 2011 to $16.1 billion—a figure it had previously said the market would achieve…

Brand Affinity Technologies (BAT), which uses research and interactive technology to market a massive roster of celebrities, has closed a $20 million third round led by Miramar Venture Partners. Other participants in the round included existing investors Newport Coast Investments (the private investment fund of BAT co-founders Chad and Ryan…

In an eye-catching report earlier this week, New York investment bank Peachtree Media Advisors said there had been a surge in digital media deal-making during the first half of the year; the volume of transactions was up 68 percent, the bank said, while their total dollar value more than doubled.…

Here is the current dilemma, for many a consumer online news publisher, summed up in a graph pair… In slides presented to investors today, Schibsted‘s Norwegian publisher Media Norge says: “Overall traffic levels may be reaching saturation and online ad prices are stagnating...”

Some intriguing details from NPR about when listeners tune in for its programming—and what platforms they use. For instance, the iPhone app is by far the most used mobile option, peaking during morning drive/commute time while the iPad app and the mobile site spike in the late evening. NPR.org‘s primetime…

Talk of IPOs is in the air these days, as audience measurement company Nielsen is increasing the amount it wants to raise in a stock sale to $2.01 billion, according to its latest S-1 filing. Just two months ago, the company had planned to file for a $1.75 billion IPO.…

Some of the stories people are talking about this morning:»  Nick Denton is planning a major overhaul of the Gawker sites, starting with Deadspin. But instead of the usual blog-based redesign—more white space is in right now—Denton is modelling the new look on TV. [MediaMemo] »  As Hulu prepares for…

There has been a lot of doubt about publishers’ hopes that tablet devices could help return magazines and newspapers to the days when scarcity helped drive ad revenues and consumers couldn’t get all that content for free on the web. A new study from the major publishing JV Next Issue…

Average February-to-July circulation for UK national daily newspapers slipped 5.59 percent from a year ago, according to *ABC*  figures for the period. Print decline is slower than in the U.S., where November-to-March circulations were down 8.75 percent, according to April’s *ABC* FAS-FAX.

Facebook has once again caused eMarketer to revise its ad spending projections significantly upward, while rival MySpace (NSDQ: NWS), which is about to embark on a consumer branding campaign and website revamp, continues to trend downward.

The sector’s Periodical Publishers Association says latest figures show “an improving outlook for the UK consumer magazine sector”. Really… ?

The downward trajectory of consumer magazine circulation appears to have slowed in the first half of the year. While publishers weren’t able to muster the slightly positive growth that ad pages have had lately—the Publishers Information Bureau recorded its first increase in ad pages and rates last month in two…

Android is now the top-selling mobile platform in the U.S., besting both BlackBerry and Apple (NSDQ: AAPL), according to The NPD Group, a market research company.

Content delivery network Limelight Networks has bought Delve Networks, a company that runs cloud-based video publishing and analytics services. Limelight (NSDQ: LLNW) offered a mix of common stock and cash to buy the Seattle-based Delve, but the specific terms were not disclosed. Update: Citing unidentified sources, Streaming Media’s Dan Rayburn…

Behavioral targeting has been moving beyond the “cookie”—the file code that is placed on a user’s computer when they visit a website—to include tools that can determine what consumers are viewing on a particular site in real time, as well as pinpoint location, household income, buying habits and medical history.…

Apple’s Steve Jobs somewhat famously said in April that people aren’t searching on their phone, but instead, are using apps. He reasoned, apps on the iPhone “get you into every corner of the internet…This is a new phenomenon that is occurring on the iPhone for the first time in history.”…

The World Cup was shot in 3D, BSkyB (NYSE: BSY) is investing heavily in to 3D. But, despite all the hype, it’s connectivity, and not whizz-bang visuals, that will shift more TVs in the next few years, according to iSuppli. Worldwide, iSuppli reckons 27.7 million internet-enabled TVs will ship this…